Family Ownership Fuels Success at Nordic Naturals

nordic in Norway

Nordic Naturals has been privately-owned since its inception and they are committed to remaining that way in order to successfully manage every aspect of their product’s quality. Established in 1995, Nordic Naturals remains focused on every step of the manufacturing process to achieve the highest-grade omega-3 and essential nutrient products. Nordic Naturals has over 200 products to choose from, so they can meet each customer’s individual nutritional needs and supplement preferences. From their ability to source the finest raw material and non-GMO ingredients, to their state of-the-art green manufacturing plant in Arctic Norway, Nordic Naturals’ product quality begins and ends with family ownership.

Remaining privately-owned allows them to focus on the details of supplement manufacturing. Because of this, Nordic Naturals products have won over 60 awards for taste, product quality, and brand excellence. Many of their most popular products are national best-sellers in their respective categories. These include perennial favorites, such as Ultimate Omega, Children’s DHA, Baby’s DHA, Nordic Berries, Algae Omega, and many more. As the company looks beyond omega-3s, they’ve begun to offer a wider selection of nutrients that are essential to health, while maintaining the primacy of premium ingredients—always effective, scrupulously sustainable, and non-GMO.

The effectiveness of omega-3s and other nutrients depends in large part on what form they’re in when they enter the body. Omega-3 products are often sold as ethyl esters, which research routinely shows is not as well-absorbed as the triglyceride form—the same form in which omega-3 fats are found naturally in fish. Decreased absorption means fewer benefits. For this reason, Nordic Naturals manufactures all their omega-3 products in the natural, triglyceride form. Other ingredient selection choices that focus on bioavailability and quality include: vitamin D3, curcumin, lutein and zeaxanthin, red yeast rice, and many more.

Sustainability is also another key feature of Nordic Naturals ingredient selection process. You can’t feel good about a supplement brand if you know that your savings comes at the expense of others or the health of the planet. That’s why Nordic Naturals sources all their fish from Friend of the Sea (FOS) certified fisheries and stick to fish species that are both rich in omega-3s and that have a record of long-term population health. Historically, these species have included: Arctic cod from the Norwegian Sea as well as sardines and anchovies from the South Pacific and Atlantic oceans. Additionally, 100% of Nordic Naturals fish is sourced in compliance with the Norwegian fisheries management system, which has been a model of sustainability for over 30 years.

Nordic Naturals product ingredients have been non-GMO since before most people cared about GMOs—since they began making supplements in 1995. Back then, it was easy to source non-GMO nutrients by sticking with the highest-quality ingredients and sourcing from smaller suppliers. Today, Nordic Naturals ensures their products are fully non-GMO, by testing all ingredients for the absence of GMOs through the Eurofins Scientific Genescan program.

Long ago, Nordic Naturals made a commitment to support great health through better nutrition. They’re proud to continue this legacy, over twenty years later, as a family-owned supplement company!


This statement has not been evaluated by the Food & Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.








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